SOLUTION: We collaborated with Rebel from concept through to deployment to bring their vision to life via the Rebel Accelerate store concept. We offered technical advice, design, interactive content, and ongoing support services to help them build and maintain their unique retail experience.

The Accelerate experience starts with a sleek and responsive LED video wall. Content is triggered on the screen by entering customers, and then follows them as they pass through to the main store area. A variety of dynamic displays, interactive walls and kiosks have been integrated at key points within the main store to help Rebel effectively communicate their product offerings.

RESULT: The result is a fun retail experience that customers remember. The technologies implemented were all chosen to inspire customers to discover Rebel’s merchandise and drive purchasing decisions. They have been an enormous success. Rebel is one of the first retailers in Australia to truly drive their brand via interactive technologies.

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